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Branding and Beyond: Crafting Experiences that Matter

From complexity to effective design solutions: the Impact of Branding Design in big corporations as a key driver for strengthening brand identity and elevating everyday brands into cherished brands that foster lasting customer connections.

Exploring three impactful Carrefour branding design cases that highlight creative strategies which boosted the brand identity and its market presence.

– Empowering the Corporate Brand through consistent and strategic creative leadership

– Navigating the Challenges of Co-Branding with the 2024 Olympic Games

– Transforming Private Label into leading expert brands that build consumer trust.

Global Brand Identity Director

Carrefour

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Discover the future of your brand's packaging at Paris Packaging Week on June 29 & 30, 2022 at Paris Expo Porte de Versailles.
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Discover what’s on

Paris Packaging Week offers an unparalleled visitor experience, highly relevant content, an exhibition packed with opportunities and innovation galleries – all to help inspire and enable your packaging developments.
Discover what’s on

View all Talks sessions

The Paris Packaging Week Talks deliver high quality and technical content designed in collaboration with world-leading brands.
View all Talks sessions