The new Lacoste Original perfume, launched in 2024 by Interparfums, is a modern reinterpretation of the iconic 1984 fragrance, maintaining its original essence while updating it for a new generation. This release marks the beginning of the collaboration between Lacoste and Interparfums, blending authenticity and innovation seamlessly. Aligned with current trends, the perfume comes in a folding carton that not only stands out for its elegant and functional design but also for its commitment to sustainability.