The structural design is inspired by a triangle, which provides an immediate visual impact, allowing the contents to be viewed from three different angles. In addition, its ergonomics make it easy to place on shelves and easy to handle with one hand.
The simplicity of the pack is reflected in its printing, with embossed details and gold embossing, while the white Kraft coated cardboard optimises costs without sacrificing aesthetics.
This pack stands out for its ability to generate a strong visual impact and clear differentiation in the premium beverage market, demonstrating that a simple and innovative solution can strengthen brand identity.