ECOALF presents a range of seven sustainable products, spanning packaging, design, and the products themselves. Components like powder dispensers, lip cases, and stick cases use aluminium, with 100% FSC recycled cardboard secondary packaging.
FSC paper is employed for the powder kit. Enhancing sustainability, ECOALF introduces refills and solid/powdered items that reduce water for lighter transport and lower CO2 emissions.
Refills use recyclable paper and corn starch-based biodegradable film. Recycled paper, biodegradable paraffin, and wood compose the lip balm refill.
PICK UP GLOBAL RELAUNCH
At 22, Pick Up! from Bahlsen, a global sweet biscuit brand, sought a new identity centred on its unique ‘Knack.’ Our solution crafted four distinct flavours using vibrant colours across various package sizes.
The logo’s modernization retained its ’90s roots, appealing to the 21st century. Refreshed branding and packaging establish Pick Up! as a standout, youthful presence, preserving its place among family lines without overshadowing.