Five spirits in a crafted box

For the gift-set carton they turned to the forward-thinking carton manufacturer Falconer Print and Packaging. They asked Falconer to come up with a carton that would contain five 40 mL miniature bottles of craft spirits from different British distillers.
“Kindred wanted a way to present their miniature tasting bottles,” says Colin Pow, Sales and
Marketing Director, Falconer. “They wanted a premium looking package that was also durable
and robust enough to hold the miniatures in place.”
Falconer’s design consists of two distinctive Pantone blues, a blue foil and a matt varnish on all non-foil areas. The carton comes with a smooth locking tab with no raw edges. Once opened, a tray slides out, revealing the five miniature bottles.
“The printing techniques were complex,” says Pow. “So we used Incada silk 590 μm due to its high quality and the way it takes ink and foil. It helps give the carton a very matt feel whilst not detracting from the impact of the foil. And it has helped us create a gift box that surpasses expectations.” Incada Silk is produced at the Holmen Board and Paper Workington Mill, just an hour’s drive from Kindred Spirits’ Lake District stores. It is a fully coated whitebacked folding box board designed for high-quality packaging and graphics applications. The product has been developed to ensure a supremely smooth surface, which is double-coated with a unique and specially developed coating formulation. The reverse side of Incada Silk is single-coated with a matt finish that provides consistent results in both solid print and halftone illustrations. This primary fibre paperboard consistently meets the requirements for high performance in quality printing and varnishing. This article was published in Inspire #72
Brand: Kindred Spirits
Product: Gift box
Paperboard: Incada Silk 590 g/m²