Benefit Cosmetics new range implements sustainable packaging choices

Benefit Cosmetic’s has recently employed more sustainable packaging choices for its make up and skincare products in its new range. The new line consists of a pore-clearing, makeup-removing cleansing oil, and a pore-purifying foaming cleanser. Both of which are packaged in a recyclable aluminium bottle with a pump.

Given Benefit’s such wide reach within the beauty community, its decision to use sustainable materials should inevitably inspire and motivate other beauty giants to follow lead, as although these are steps in the right direction, the beauty industry still has a lot of work to do to improve their production waste.