Trait d’Hermès: the maison expands makeup offer with pencils and refillable liquid eyeliner

A year after venturing into the eye makeup category with the launch of mascara and eyeshadow palettes, Hermès has added new products to its color cosmetics arsenal. This new chapter—dubbed Trait d’Hermès—launched in October 2024 and consists of eye and lip pencils, a refillable precision eyeliner and a pencil sharpener. Conceived like an artist’s palette, the collection offers 40 shades for eyes and lips.