New fragrance applications from Superga Beauty and Cosmogen
In a desire to appeal to the younger generation, Superga Beauty, Cosmogen and GBC have joined forces to offer new ways of formulating and applying products. The new layering trend (which consists of superposing several fragrances) requires brands to adapt, in particular by proposing new gestures. The ‘Layering Parfum’ collection responds to this demand with […]
Trait d’Hermès: the maison expands makeup offer with pencils and refillable liquid eyeliner
A refillable precision eyeliner and an engraved pencil sharpener are among the products that French luxury brand Hermès has added to its eye makeup offer for Fall 2024. A year after venturing into the eye makeup category with the launch of mascara and eyeshadow palettes, Hermès has added new products to its color cosmetics arsenal. […]