Johnnie Walker unveils world’s lightest whisky glass bottle
Johnnie Walker, the world leader in Scotch whisky, has unveiled a limited edition that represents a major innovation.
The Johnnie Walker Blue Label Ultra is the lightest 70cl glass bottle of Scotch whisky ever produced by the brand. According to its research, it is also the lightest 70cl glass bottle of Scotch whisky in the world.
Five years ago, Johnnie Walker set out with a clear ambition: to advance the spirits industry. Observing that many luxury categories were moving towards a “lighter” rather than “heavier” approach, the brand decided to experiment with one of its most luxurious whiskies. The goal was to push the boundaries of glass light-weighting, all in the name of progress.
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