NIVEA increases recycled aluminium content to 80% in packaging

NIVEA 1200 X696

Beiersdorf announces that it has elevated the recycled aluminium content in its NIVEA Creme tins to a minimum of 80%. This significant enhancement in sustainability is projected to reduce carbon dioxide emissions by approximately 8,000 tons by 2025. The increase in recycled content sets a precedent for other brands in the industry to follow suit […]